🇳🇬 Buy Backlinks in Nigeria: Pricing Guide

To research the Nigerian link-building market, we analyzed 1.4M offers for 322K websites from 25 of the largest guest posting marketplaces and major link sellers worldwide.

From this data, we identified 31,724 offers for 6,077 websites that we classify as Nigerian backlink inventory.

Then we looked deeper into publisher details and their offers to understand the inventory breakdown, publisher price ranges, real examples of offerings, and the guest posting marketplaces with the strongest selection of Nigerian backlinks.

Let's dive in.

What counts as a Nigerian backlink?

We categorize Nigerian backlink inventory into two tiers: Core Nigerian publishers with strong local signals, and Extended inventory with meaningful Nigerian traffic.

Core Nigerian inventory (1,512 publishers)

These are publishers with the strongest Nigerian relevance signals:

• 238 websites with a .ng domain
• 785 websites where Nigeria is their #1 source of organic search traffic
• 874 websites where Nigeria is their #1 source of total traffic

Some examples of .ng inventory publishers and their SEO metrics:

Extended inventory (4,565 additional publishers)

Beyond the core inventory, we identified 4,565 additional publishers that receive at least 1,000 visitors per month from Nigeria, based on Semrush data. These sites may not be Nigeria-focused, but they deliver meaningful Nigerian traffic. A few examples:

Domain extension (.ng) and primary traffic source matter less than you might think. What actually drives backlink value is:

• Topical relevance to your website
• Absolute Nigerian traffic (not percentage)

A high-authority tech blog from India with 5,000 Nigerian visitors/month will often outperform a low-quality .ng site with 500 visitors in backlink value and usually costs less. The link equity flows to Nigerian users regardless of where the publisher is based.

Total inventory: 6,077 publishers

Many domains qualify under more than one category. For example, a .ng domain may also rank as Nigeria's top organic traffic source.

This inventory size ranks Nigeria #43 in the global guest posting market.

Nigerian backlinks prices

Core Nigerian inventory has median guest posting price of $120 and an average of $160.

Here's a distribution of the inventory size, price ranges and median traffic you can expect from the typical Nigerian publisher website in each pricing category:

Where to buy Nigerian backlinks

We aggregate data from 25 major backlink marketplaces worldwide, making it easy to identify platforms with the largest inventory for any country.

For Nigeria, the top three are prnews.io (2,351 domains), bazoom.com (2,483 domains), and adsy.com (2,561 domains).

However, many Nigerian publishers are exclusive to exact marketplaces.

When we deduplicate across all three, the combined unique inventory is 4,403 domains - meaning 41% of publishers are exclusive to a single marketplace.

To maximize your options and get the best prices, you'd need accounts on all three platforms.

Alternatively, FatGrid provides access to inventory from all 25 marketplaces through a single account.

We handle the complexity of managing multiple platforms and offer a full refund guarantee - if a placement fails, you get 100% of your money back to your original payment method, not marketplace credits.

This matters because many platforms only refund to their internal balance or charge refund fees, effectively locking your funds.