🇪🇪 Buy Backlinks in Estonia: Pricing Guide
To research the Estonian link-building market, we analyzed 1.4M offers for 322K websites from 25 of the largest guest posting marketplaces and major link sellers worldwide.
From this data, we identified 5,474 offers for 1,481 websites that we classify as Estonian backlink inventory.
Then we looked deeper into publisher details and their offers to understand the inventory breakdown, publisher price ranges, real examples of offerings, and the guest posting marketplaces with the strongest selection of Estonian backlinks.
Let's dive in.
What counts as an Estonian backlink?
We categorize Estonian backlink inventory into two tiers: Core Estonian publishers with strong local signals, and Extended inventory with meaningful Estonian traffic.
Core Estonian inventory (407 publishers)
These are publishers with the strongest Estonian relevance signals:
- 271 websites with a .ee domain
- 288 websites where Estonia is their #1 source of organic search traffic
- 231 websites where Estonia is their #1 source of total traffic
Some examples of .ee inventory publishers and their SEO metrics:
| Publisher | Category | Price | DR | AS | Organic (total) | Organic from Estonia | Total traffic | Traffic from Estonia |
|---|---|---|---|---|---|---|---|---|
| rahajutud.ee | Business | Check | 32 | 26 | 3.5K | 2.7K | 6.1K | 3.4K |
| iluguru.ee | Automotive | Check | 30 | 19 | 271 | 253 | 466 | 219 |
| city24.ee | Technology | Check | 60 | 47 | 157.6K | 150.9K | 356.4K | 192.2K |
Extended inventory (1,074 additional publishers)
Beyond the core inventory, we identified 1,074 additional publishers that receive at least 1,000 visitors per month from Estonia, based on Semrush data. These sites may not be Estonia-focused, but they deliver meaningful Estonian traffic. A few examples:
| Publisher | Category | Price | DR | AS | Total traffic | Traffic from Estonia |
|---|---|---|---|---|---|---|
| egamersworld.com | Computers | Check | 72 | 53 | 1.9M | 1.6K |
| babepedia.com | Games | Check | 67 | 57 | 34.7M | 11.2K |
| enwsi.gr | Art | Check | 30 | 42 | 6.5M | 1.4K |
Domain extension (.ee) and primary traffic source matter less than you might think. What actually drives backlink value is:
- Topical relevance to your website
- Absolute Estonian traffic (not percentage)
A high-authority tech blog from India with 5,000 Estonian visitors/month will often outperform a low-quality .ee site with 500 visitors in backlink value and usually costs less. The link equity flows to Estonian users regardless of where the publisher is based.
Total inventory: 1,481 publishers
Many domains qualify under more than one category. For example, a .ee domain may also rank as Estonia's top organic traffic source.
This inventory size ranks Estonia #84 in the global guest posting market.
Estonian backlinks prices
Core Estonian inventory has median guest posting price of $300 and an average of $381.
Here's a distribution of the inventory size, price ranges and median traffic you can expect from the typical Estonian publisher website in each pricing category:
| Price Range | Inventory Size | Median Traffic |
|---|---|---|
| Under $50 | 75 | 370 |
| $50-149 | 52 | 351 |
| $150-349 | 81 | 888 |
| $350-749 | 124 | 362 |
| $750-1,499 | 65 | 0 |
| $1,500+ | 10 | 699 |
Where to buy Estonian backlinks
We aggregate data from 25 major backlink marketplaces worldwide, making it easy to identify platforms with the largest inventory for any country.
For Estonia, the top three are prnews.io (567 domains), bazoom.com (478 domains), and adsy.com (391 domains).
| Marketplace | Total | .ee TLD | Top Organic | Top Total | 1K+ Visitors |
|---|---|---|---|---|---|
| prnews.io | 567 | 142 | 150 | 84 | 524 |
| bazoom.com | 478 | 144 | 152 | 97 | 430 |
| adsy.com | 391 | 36 | 49 | 51 | 347 |
| Unique Total | 986 | ||||
However, many Estonian publishers are exclusive to exact marketplaces.
When we deduplicate across all three, the combined unique inventory is 986 domains - meaning 32% of publishers are exclusive to a single marketplace.
To maximize your options and get the best prices, you'd need accounts on all three platforms.
Alternatively, FatGrid provides access to inventory from all 25 marketplaces through a single account.
We handle the complexity of managing multiple platforms and offer a full refund guarantee - if a placement fails, you get 100% of your money back to your original payment method, not marketplace credits.
This matters because many platforms only refund to their internal balance or charge refund fees, effectively locking your funds.